
January 5, 2009
Las Vegas, Nevada - Sports icons, legendary musicians and television all-stars will come together at the 2009 International CES® to experience and promote the latest products and technologies in the consumer electronics industry. The 2009 International CES, the world’s largest consumer technology tradeshow, runs January 8-11 in Las Vegas, Nevada.
The celebrity appearances kick off on Wednesday, January 7, a day before the show floor officially opens, at the Billboard Digital Music Live! Conference Session in the LVCC, North Hall, N255. Soulja Boy Tell’Em has used the Internet to plot out one of the fastest rises to stardom in recent memory. Whether it’s recording disc tracks on YouTube or ranking in ringtone sales, Soulja Boy has his finger firmly placed on the pulse of today’s digital world. He will discuss his strategies with his manager and producer during his revealing presentation at 10:55 a.m. Then, at 3 p.m. Akon and Rio Caraeff will outline together how art meets commerce in the digital age.
NBC Universal will again be the Official Broadcast Partner of the International CES, broadcasting live from the show floor. They will be on hand with select NBC Universal broadcast and cable entities such as: The Today Show, the NBC Evening News with Brian Williams, Access Hollywood and CNBC’S Maria Bartiromo.
Sony Pictures Television (SPT) will also return to the 2009 International CES show floor, showcasing its wide variety of content across all platforms. In celebration of the 25th anniversary of Jeopardy!, SPT will film daily episodes of Celebrity Jeopardy! on a specially built set on the CES show floor. They will record 11 Jeopardy! episodes throughout CES, on a 16,000-square-foot stage that will become the new set for the game show, in front of an audience of 600. Dr. Oz, a frequent medical guest star on The Oprah Winfrey Show, will also appear in the SPT booth, promoting his new syndicated talk show.